The Google Effect: Part Two

‘Googlers’ Here Buck the Techie Stereotype

Who are these Googlers, anyway?

 By Mackenzie Carpenter and Deborah M. Todd / Pittsburgh Post-Gazette

To East Liberty restaurateurs, they’re young, moneyed shots of adrenaline for a community with a growing reputation as an upscale foodie haunt. To neighbors in the North Hills or Monroeville, they are concerned PTA parents with carpools to shuttle and lawns to mow. To families or entrepreneurs seeking to take a bite out of East End real estate, they’re the behemoth that jacked up housing costs. For low-income East Liberty homeowners, they’re either the golden goose that helped to lift property values or the gentrifying force that drove property tax bills out of reach.

A recent search on Facebook.com/​graphsearch revealed about 100 Pittsburgh Google employees with public profiles, from Rob Grabowski, partner operations manager at the office, to Jean Dimerling, the in-house massage therapist. Virtually all of them live in “Pittsburgh, Pa.,” although two employees noted that they live in Franklin Park (not together). Their interests are diverse: Nick Smarto, partner operations manager, read “ ‘The Great Gatsby,’ ‘Moab Is My Washpot’ and ‘Freakonomics.’ ” Jessica LaDow, another partner operations manager, read “Newspapers, ‘Catching Fire’ and ‘Mockingjay.’ ”

The Pittsburgh office doesn’t have a reputation for being a home of the creative class (even though Google’s job website beckons potential workers with: “Do cool things that matter”), but rather the machinists, coders and implementers of products.

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